Books on Deck
Here are the books I’ve got on deck:
Little Black Book of Connections
The Social Life of Information
Here are the books I’ve got on deck:
Little Black Book of Connections
The Social Life of Information
I read
The Little Red Book of Selling by Jeffery Gitomer over the last few days.
I’m not in sales, but the job that I’m doing at the moment is about as close as I’ve ever been. I’ve always thought there was a bit of a mystique about sales people. The first thought that comes to mind is the a-hole car salesman stereo(arche)type.
There is some interesting insight the mind of a successful salesman. Gitomer makes a very interesting statement that he referes back to a number of times in the book (and in a subsequent book): People don’t like to be sold to, but everyone loves to buy.
The book is full of potentially inspirational information for people in sales to get out there and produce value for their prospects. For someone not in sales I think it has some degree of usefulness, but I think it would be much more useful for someone who actually sells for a living.
I’m almost done with his book “Little Black Book of Connections” which has, I believe, more appeal for non-sales people. More on that when I finish it.
Over at Presentation Zen Garr points a video of Seth Godin talking about one of his projects called This is Broken. If you’ve ever looked at something and thought *$@! why is that so broken, you’ll really get a kick out of his talk.
Presentation Zen post here:
http://presentationzen.blogs.com/presentationzen/2006/08/seth_godin_pres.html
Link to Seth’s Talk:
http://video.google.com/videoplay?docid=-4101280286098310645&hl=en